Review and Reputation Management
Your reviews are your most powerful marketing. Most businesses waste them.
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The Problem
- Businesses with strong reviews win. Businesses without reviews lose. It is that simple.
- Most local businesses have fewer than 20 Google reviews while their competitors have 50 to 200+.
- Many have excellent reviews trapped on the wrong platform, where potential clients never see them.
- Negative reviews that are never responded to damage trust and ranking.
- AI systems heavily weight review volume, recency and sentiment when deciding which businesses to recommend.
What We Do
- Set up automated review request workflows by text or email after every job
- Provide direct Google review links that make it one-tap easy to leave a review
- Respond to every review, positive and negative, professionally and promptly
- Monitor review sentiment and flag issues before they become patterns
- Build review presence across the platforms that matter for your industry: Google, Yelp, Zillow, Realtor.com, Healthgrades, Avvo, Houzz
- Surface reviews in your content: turn 5-star reviews into social posts, website testimonials and video
- Track review count and average rating monthly
Why Reviews Matter for AI
- ChatGPT pulls nearly half its local business recommendations from third-party review sites.
- Google AI Overviews weight review volume and rating heavily in local recommendations.
- Businesses with 40+ reviews across multiple platforms are exponentially more likely to be recommended by AI.
- A business with 5 reviews competing against one with 200 will lose every time, regardless of how good the actual service is.
Questions
- Why do reviews matter so much for AI recommendations?
- Nearly half of ChatGPT's local business citations come from third-party review sites, and AI systems weigh review volume, recency and sentiment heavily when deciding whom to recommend. Businesses with 40 or more reviews across several platforms are exponentially more likely to be recommended than those with a handful.
- Is it better to have more reviews or better reviews?
- Better. Review substance is about six times more important for AI visibility than review count. A detailed review that names the specific service and outcome tells an AI far more than a dozen generic five-star ratings, so we help clients ask for reviews in a way that produces detail.
- How do you get customers to leave reviews?
- An automated request by text or email after every job or appointment, with a one-tap link straight to the review form. Most businesses that do this consistently move from single digits to dozens of reviews within a few months.
- Which review platforms matter for my industry?
- Google first, always. Beyond that it depends on the industry: Zillow and Realtor.com for real estate, Healthgrades for medical practices, Avvo for law firms, Houzz for contractors, Yelp for restaurants and salons. We build presence on the platforms AI actually cites for your category.
Find out how your reviews compare to your competitors.
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